Marketing Tips

Sample Press Release
to Announce Your New Website

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Here is a sample press release for you to use to announce your new website. Copy the press release onto your own, professional letterhead.

Snail-mail and e-mail it to your patients, along with either a special promotion or information about the benefits of chiropractic. Send it to your local media, including newspapers, regional magazines, business journals, radio stations, even local cable access channels. You might want to include a tidbit about the benefits of chiropractic along with the press release.

News Release
For immediate release
Contact: (Your name, telephone number and email address)

(Your hometown, state) -- As a new way to reach the public with the message of better health naturally through chiropractic care, (your practice name) can now be found on the worldwide web at www.(yourdomainname).com.

Chiropractic was founded in 1895 in Davenport, Iowa, USA. In recent years, chiropractic healthcare has witnessed dramatic growth and has gained ever increasing levels of public confidence and acceptance. Chiropractic is a "no drugs, no surgery" approach to better health and is now the fastest growing natural health profession in the world.

The new website contains exciting information for consumers about the many benefits of chiropractic health care, including an explanation of how chiropractic works; commonly asked questions; a list of conditions which most frequently respond to chiropractic; a "new patient offer;" and, a special, interactive "Ask the Doctor" feature which allows the public to ask specific questions of the doctor.

For more information, contact (yourname) at (area code and phone), or visit www.(your domain name).com.

How to Promote Your Practice Using the Internet
Why Your Practice Needs A Website
Making Sense of Domain Names
Websites Reach Thousands with Chiropractic Message
Sample Press Release to Announce Your New Website
 
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